Oyo is the world’s leading chain of hotels and homes. Their aim was to provide the safe, clean stays at affordable price. Started in year 2013 by Ritesh Agrawal, today they expanded in 35+ countries including Indonesia, Malaysia, Denmark, US, UK etc. More than 1.7lac hotels and homes are listed on the platform. OYO a B2C travel tech company focused on hospitality. It became a unicorn in 2018 and is valued at $10 billion.
Problem
Travelers, especially in India, often faced difficulties in finding affordable, standardized, and quality accommodations, particularly in the budget segment.
OYO Solution
OYO offered standardized rooms across budget hotels by partnering with existing hotel owners, providing consistent quality and services under the OYO brand.
Initial Users & Marketing Hack
OYO focused on budget-conscious travelers, attracting users with discounted rates and promotions through online travel portals. They also partnered with booking platforms to increase visibility .
OYO Offerings
Hotel stays : Oyo provides affordable stays across 35+ countries
Oyo for businesses : Oyo business for corporates which is trusted by more 5000 corporates
Rent your property: List your property with which you can earn the money
Website
Linkedin page
Founder's profile
Ritesh Agarwal, https://www.linkedin.com/in/riteshagar/