BlackBuck is India’s largest trucking platform and a pioneer in bringing offline operations of trucking, online. With over 30 % of India’s truckers transacting on the platform, Blackbuck gathers huge data in terms of demand, preferred lanes, price etc. over 1 million truckers across 1 lakh villages transact on our platform. BlackBuck is a logistics startup in the B2C space, founded in 2015. It became a unicorn in 2021 with a valuation of $1.02 billion. The company reported a loss of $35 million in FY22.
Problem
India’s logistics industry was highly inefficient, with truckers struggling to find consistent freight and shippers unable to find reliable truck services, leading to high operational costs.
Blackbuck Solution
BlackBuck created a platform that connected truck owners with businesses needing to transport goods, optimizing routes and reducing downtime for trucks.
Initial Users & Marketing Hack
BlackBuck targeted truckers and businesses in sectors like FMCG and manufacturing. They digitized logistics and used partnerships with large companies to drive adoption, offering transparent pricing and optimized routes.
Blackbuck Offerings
Freight Marketplace: Connects shippers with truck owners for efficient load matching.
Real-Time Tracking: Allows users to track shipments and manage logistics operations easily.
Transparent Pricing: Provides competitive and transparent pricing for freight services.
Website
Linkedin page
Founder’s profiles
Rajesh Yabaji, https://www.linkedin.com/in/rajeshyabaji/
Chandrasekar Radhakrishnan, https://www.linkedin.com/in/chandrasekar-radhakrishnan/