Games24*7 is a B2C gaming platform founded in 2006 by Bhavin Pandya and Trivikraman Thampy. Games24x7 is a gaming company that offers a range of online games, including skill games (RummyCircle and My11Circle) and casual games (Ultimate Games). Games24x7 operates RummyCircle, the largest online rummy platform in India, and My11Circle, one of the country's top fantasy sports platforms. The company has also set up a casual games studio, Ultimate Games, to launch new games for the global market. The company achieved a valuation of $2.5 billion in 2022.
Problem
There was a growing demand for online gaming platforms where users could play real-money games. Games24x7 addresses the lack of diverse and trustworthy platforms where users can engage in skill-based and casual online games, such as rummy or fantasy sports, while also having the opportunity to win real money. There was a demand for secure, reliable, and entertaining gaming environments where users could enjoy competitive gameplay with financial incentives.
Games24*7 Solution
Games24*7 provides a robust and secure platform that offers a variety of skill-based games like rummy and fantasy sports, as well as casual gaming options. It ensures fair play, security, and transparency, creating an enjoyable and trusted environment where users can compete and earn money. The platform also enhances user engagement by catering to both casual and serious gamers, fostering a loyal gaming community.
Initial Users & Marketing Hack
They built initial traction by targeting early adopters of real-money gaming, using referral bonuses and influencer campaigns to grow their user base.
Games24*7 Offerings
Skill-Based Games: Platforms for games like rummy and fantasy sports, allowing users to win real money.
Casual Gaming: A variety of casual games for entertainment and leisure.
Community Engagement: Features to connect users and enhance gaming experiences through social interactions.
Website
Linkedin page
Founder’s profiles
Bhavin Pandya, https://www.linkedin.com/in/bhavin-pandya-0525b123/
Trivikraman Thampy, https://www.linkedin.com/in/trivikraman-thampy-4a4a3a/