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Oct 72 min read

Sharechat

Updated: Oct 11

ShareChat is a B2C media and entertainment platform founded in 2015 by Ankush Sachdeva, Bhanu Singh, and Farid Ahsan. ShareChat is India’s leading social media platform that operates exclusively in Indic languages. We empower our 160 million strong monthly active user community to share their opinions, record their lives and make new friends - all within the comfort of their language of choice. The company achieved a valuation of $5 billion in 2021. 





Problem

ShareChat addresses the problem of limited social media platforms that cater to the diverse linguistic and cultural needs of India's regional language speakers. Global platforms primarily focus on English or Hindi content, leaving millions of users from non-English-speaking backgrounds without a space to share and consume content in their native languages.


ShareChat Solution

ShareChat provides a social media platform that supports over 15 Indian languages, enabling users from different regions to create, share, and engage with content in their preferred language. By offering a space for vernacular language speakers to express themselves and connect with others who share their linguistic and cultural background, ShareChat fosters a more inclusive and localized social media experience for millions of Indian users, catering specifically to India's diversity.


Initial Users & Marketing Hack

ShareChat targeted regional language speakers and content creators. They grew by leveraging regional language content and partnerships with local influencers. Their marketing hack included focusing on regional language content and using word-of-mouth referrals to build their user base.


ShareChat Offerings

  • Social Networking in Indic Languages: ShareChat operates exclusively in Indic languages, empowering users to share opinions, connect with friends, and engage in discussions in their preferred languages.

  • Short Video Platform (Moj): Moj is ShareChat's dedicated short video platform, designed for artists and creators to produce and share innovative short video content, attracting millions of users globally.

  • Community Engagement: Users can join interest-based groups, participate in discussions, and share content with like-minded individuals, fostering a sense of community.

  • Content Creation Tools: ShareChat provides a variety of tools for users to create engaging content, including text, images, and video editing options.

  • Live Streaming: ShareChat supports live streaming, allowing users to connect with their audience in real time and showcase their talents.

  • Monetization for Creators: ShareChat offers monetization opportunities for creators through partnerships and sponsored posts, supporting content generation.


Website


Linkedin page


Founder’s profiles

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